We focus on providing the best quality ingredients in our treats, sturdy and safe materials in our toys and accessories while keeping prices low for our retail partners and customers. And most importantly, we focus on growing our support and bring awareness to autism. Our brand is build on Honesty, Integrity, Affordability, Sustainability and Love. Love for our products. Love for our pets. Love for our Foundation.

Because that's what Champions are made of!
Shop Dog Treats
Shop Dog Toys & Accessories
Shop Cat Treats

What Our Pets Says

Voted best treat of the day
A great treat. My dog loves them. They're soft so you can break them up or use one for more than one treat time. Had a delivery problem m...they had nothing to do with it; but we're with me all the way helping to figure it out.
Jenn
My picky dog loves these
I have a picky older fur baby and to my surprise she loves them. They smell really good, like people food. Probably why she liked them!
Rob
My corgi loves these treats!
Our dogs go nuts when they hear this bag crinkle. Their favorite treat by far.
Emma
Makes my dog happy
These are the only treats my dogs will eat. They smell great. My little, old dog has missing teeth and he enjoys them. Most treats I have to break up. With these I don't because they are softer.
Tracy

Pet Favorites

View All
Ella
All-Natural Variety Pack (4 bags)
$19.99
$19.99
Ella
All-Natural Chicken with Apple (2 bags)
$19.99
$19.99
Ella
Ernie’s Hole-in-One Hide & Seek Plush Toy Squeaker
$19.99
$19.99
Ella
All-Natural Chicken with Sweet Potato (2 bags)
$19.99
$19.99
Ella
All-Natural Chicken with Rice (2 bags)
$19.99
$19.99
Ella
All-Natural Chicken (2 bag)
$19.99
$19.99

the ernie els difference

ONLY THE BEST FOR YOUR PET

Our training treats are made with natural chicken. NO artificial flavors and NO preservatives. All of our chicken comes from sustainable sources and is produced under the highest standards.
Ernie Els

WORLD GOLF HALL OF FAMER

A life long dog owner, Ernie Els has an exciting new range of training treats and products for your pets!

FEATURED ON PET BUSINESS

Golf Hall of Famer Ernie Els reveals why he got into the pet business, and why his new company’s products are good for pets, their owners, and a very special cause.
Read More